Business Intelligence & Data Analytics in Hospitality
Data driven decision making is becoming a critical success factor for businesses to survive and grow in this digital era. The data glut coupled with information anxiety is as much an opportunity as it is a challenge.
An on-site visit to each of the attending businesses by Professor Sanjay.
In-house seminar objectives:
- Audit of existing data assets
- Streamline in-house data capture mechanisms
- Implement quality control tools to enhance guest satisfaction
- Identify constraints in channel distribution and market mix from a revenue optimization perspective
Professor Sanjay will subsequently write a brief report summarizing the main discussion points and including recommendations and suggestions for further consideration by the management.